Amethyst Bay Spa & Resort Animated Banner Ad
For this desktop banner ad, I designed a digital portal that invites viewers to momentarily break free from their daily orbit and imagine a transformative island experience.
Key Takeaways
Timing is Everything
Minimal yet captivating animation sequence
Strategic color palette that evokes oceanic tranquility
Seamless transitions that feel like waves of possibility
Compact storytelling that maximizes limited banner real estate
Lessons Learned
Potential to layer more narrative elements
Opportunities to dynamically resize key visual components
Creating a more immersive micro-experience within strict digital boundaries
Continue exploring animation and video projects…