Interactive Magazine Ad
The idea with this project was to create an immersive advertising experience for a reader who comes across this ad in a digital publication. Complete with interactive elements and an engaging layout and color scheme, this one-page ad invites the user to explore and shop luxury styles for their favorite spaces by giving them a taste of what’s available.
Key Takeaways
Digital Transformation
The idea behind this project was to convert a one-page ad for a print magazine into an engaging digital format by embracing the opportunities and challenges associated with this transition.
Preservation of Essence
While adapting to the digital medium, my aim was to preserve the core identity and essence of the branding, ensuring that its unique character remains intact while enhancing its design with interactive features.
Content Enhancement
The digital version features captivating visuals, interactive components, and multimedia elements to help foster reader engagement and brand relevance in a competitive and increasingly digital industry.
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